Telling the stories behind the businesses.
SME Diaries is a media and events production brand dedicated to capturing the journeys, insights, and achievements of entrepreneurs and small businesses across the UK.
We provide comprehensive pre-event, on-the-day, and post-event media coverage, ensuring that every stage of your event is documented with clarity, excellence, and strategic storytelling.
Whether you are a founder seeking visibility or an organisation hosting an event, SME Diaries ensures your story is told before,during,and long after the moment.
About SME Diaries
SME Diaries is a premium media and event production brand dedicated to elevating the voices of founders and small businesses across the United Kingdom. We specialise in presenter-led interviews, full event coverage, and strategic storytelling that captures the journey, purpose, and impact behind every business.
Meet Sade Robinson
Founded by Sade Robinson a transformation consultant with over ten years’ experience in business analysis and project delivery — SME Diaries blends professional insight with creative media production. Sade’s warm interviewing style, articulate presence, and strategic understanding of business allow her to draw out meaningful stories that resonate.
With experience across corporate transformation, entrepreneurship, and media hosting, Sade created SME Diaries to provide founders with high-quality visibility and content that positions them confidently in today’s digital landscape.
We deliver a seamless, end-to-end media experience covering the full lifecycle of your content: pre-event, during the event, and post-event. Our work is designed to capture key moments, elevate your message, and extend the life of your event long after it has finished.
Services
SME Diaries is a complete media service offering interviews, hosting and full-cycle event coverage for founders, SMEs and organisations.
Event Media Production (Pre/During/post)
Founder Interviews
A complete media service covering the entire lifecycle of your event:
Pre-event:
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Promotional Interviews
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Event trailers
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Speaker previews
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Announcement content
During the event:
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Hosting and moderation
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Videography + photography
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BTS Coverage
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Guest and speaker Interviews
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Live atmosphere shots
Post-event:
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Recap films
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Highlight reels
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Speaker quote videos
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Social countdowns
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Press-style coverage
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Deliverables for sponsors, partners, and your website.
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Seamless, end-to-end media experience under one brand.
Cinematic, presenter-led interviews that articulate your story, expertise, and mission with precision. Filmed in studio or on location, professionally edited, and delivered ready for all platforms.
Professional Hosting and Moderation
Warm, articulate, and structured hosting for panels, fireside discussions, Q&AS, and interviews. Delivered with professionalism and clarity.
Brand Story Content
Founder documentaries, culture films, and day-in-the-life pieces that showcase the heart and purpose behind your business.
